YOUR PERSONAL
ADVOCATE TEAM.

Knowledge. Experience. On Your Side.

Our team combines more than 40 years of dealership experience to save you time, money, and stress — guiding you through every step of the car-buying process.

Negotiate the best price — every time with DealMAXX.
Avoid hidden fees & dealership markups with your personal PRO Advocate.
An expert advocate on your side, by your side in the dealership with MobilePRO
Know the True Market Value of used cars before you buy with TRUEMarket
Get the absolute most money for your trade with TradeMAXX
Never fear the dealership finance office — we know the secrets of 40+ years.
With ProtectionPLUS, you never pay dealer markup for Vehicle Warranties.

ADVOCATE IS ONLINE

Hear directly from a team member about how we save you time, money, and stress on your next vehicle purchase.

Nationwide Team

Stop overpaying for vehicles, getting lowballed on your trade, and being misled in the Finance office about your loan and long term warranties. If you don't know how to negotiate, you're getting worked — period. Car dealers practice the art of negotiation and persuasion every single day. Your salesperson is a trained professional at this game.

For over 40 years, our team has designed sales training programs and coached hundreds of automotive sales and management teams to become the best in the industry. Now, our team is going to teach you — the buyer — exactly how to control the deal and become a Professional Car Buyer.

You'll have the insider secrets, the Playbook of the Sales Pros, and a step-by-step Roadmap to control the process and make the dealer work for you.

No more back-and-forth. No more guessing. No more being taken advantage of.

With Consumer Auto Advocate, you won't get pushed into a payment close, forced into products added by the dealer that you may not want, lowballed on your trade because you have no market data to support the value truth, or deceived by financing tactics that are — frankly — sometimes illegal.

You'll have our proven Playbook, a step-by-step Roadmap with worksheets that keep you on track, real current market value data with TradeMAXX, direct access to our team before and during your transaction with DealMAXX. You no longer have to face the car dealer alone. Want an In Person PRO… Our exclusive MobilePRO will come with you to the dealership and advise and advocate for you during the whole process.

Never fear the Car Buying Process again. Welcome to Consumer Auto Advocate.

40+ YEARS

Of dealership experience

CONSUMER FIRST

Always on your side

SAVE THOUSANDS

On every transaction

THOUSANDS HELPED

Across the country

Sarah M., verified CAA client, with her child

"My Advocate saved us over $3000 on our New Family SUV and helped us get $2000 more for our trade! Knowing the dealership strategy is definitely the way to go. We will never have to be concerned about buying a car again."

— Sarah M., Verified Client

What We Do

Our Exclusive Services

DealMAXX™

40+ years of dealership experience on your side. We review your specific deal one-on-one, expose the tactics used against you, and build your counter-strategy in real time — including a comprehensive Negotiating Playbook, step-by-step Roadmap, dedicated Success Manager, pre-visit strategy call, all your auto loan options, and a final deal review before you sign. Average realized savings: $4,000–$6,000.

What's Included

TRUEMarket™

Real Market Intelligence.

Get real market value, pricing, history and supply evaluation before you buy. Access the same tools dealerships use to make buying decisions — retail value, wholesale value, dealer auction price, owner history, service history, geographic history, market supply, and title history. Be the PRO and know before you GO — never overpay for a used car again.

TradeMAXX™

Maximize Your Trade.

Real market value for your trade through 7 valuation sources — CarGurus Instant Market Value, KBB, J.D. Power, Black Book, Carfax History Value & History, dealer-only auction value (MMR), and TrueCar/Edmunds. Know every detail and the true value before you trade — your Advocate gets you paid for the trade.

One-time$1000

MobilePRO™(Available in Select Markets)

Things can take a wrong turn once you arrive at the dealership alone — not with Consumer Auto Advocate. Your MobilePRO meets you there in person, verifies vehicle condition, reviews the final negotiated price, and sits with you in the finance office as your personal expert advisor to explain your loan, insurance, and extended protection options. Our Finance Expert reviews and approves all options and documents before you sign. MobilePRO — literally going the extra mile to protect you.

What's Included

DealMAXX™

Your Deal, Maximized.

One-on-one deal review, dealer-tactic breakdown, and a real-time counter-strategy. Includes the Negotiating Playbook, step-by-step Roadmap, dedicated Success Manager, pre-visit strategy call, all your auto loan options, and a final deal review before you sign.

TRUEMarket™

Real Market Intelligence.

Get real market value, pricing, history and supply evaluation before you buy. The same used car valuation tools dealerships use — retail value, wholesale value, dealer auction price, owner history, service history, geographic history, market supply, and title history.

TradeMAXX™

Maximize Your Trade.

One-time$1400

ProtectionPLUS™

Avoid the unnecessary dealership markup — buy direct from the insurance underwriter. Vehicle protection covering mechanical repairs after your factory warranty expires.

What's Included

Coverage Options

Choose Your Coverage.

Available for new and used vehicles. Choose Powertrain or Bumper-to-Bumper coverage, plus optional Wheel & Tire, Key, and Windshield add-ons.

Included Perks

Peace of Mind.

24/7 roadside assistance, rental car reimbursement, and trip interruption coverage.

Choose the Coverage That's Right for You

Powertrain Plans

Bumper-to-Bumper Plans

Wheel & Tire Protection

Windshield & Key Replacement

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Our Process

The DealMAXX™ Journey

From your first call to the final signature — your Success Manager works with you virtually at every step, so you never walk onto the lot alone.

Success Manager in the Consumer Auto Advocate office on the phone and computer helping a consumer virtually

Initial Consultation

We review your deal, goals, and concerns — building your strategy before you ever visit the dealership.

TRUEMarket™

Real market intelligence before you buy — retail and wholesale value, pricing, owner, service and title history, plus market supply, using the same tools dealerships use. Be the PRO and know before you GO.

TradeMAXX™

Real market value for your trade through 7 valuation sources — CarGurus, KBB, J.D. Power, Black Book, Carfax, dealer-only auction value (MMR), and TrueCar/Edmunds.

Negotiating Playbook

We expose the tactics used against you and build your counter-strategy in real time.

Success Manager

A dedicated Success Manager is assigned to guide you through every step of the process.

Pre-Visit Strategy Call

We walk through the lot, the inventory, and the pricing so you walk in prepared.

Auto Loan Options

We lay out all your financing options so you know your rate, term, and payment up front.

Final Deal Review

We review and approve the final deal before you sign — no surprises, no hidden fees.

Average realized savings: $4,000–$6,000

In-Person Advocacy

MobilePRO™ Meets You at the Dealership

When it's time to sign, your personal advocate is right there with you — reviewing, verifying, and approving every detail before you put pen to paper.

MobilePRO advocate reviewing paperwork with a customer at the dealership